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Why PR-Led Product Launches Are the New Marketing Power Move
In an era where ad noise drowns out most campaigns, a quiet PR-led product launch can make a thunderous splash.
4 hrs ago
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Chloe Anika Repole
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Meaningful Marketing Playbook
Why PR-Led Product Launches Are the New Marketing Power Move
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Culture Driven Brands Win
Too many brand’s are snoozing on Substack and handing their brand story to the algorithms. It’s time to own your narrative, build direct fan loyalty and…
Jul 3
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Chloe Anika Repole
2
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Meaningful Marketing Playbook
Culture Driven Brands Win
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June 2025
Balancing Brand Impact and Cultural Relevance in Today’s Polarized Market
In a world where attention spans are shorter than ever and social media can turn a slip-up into a crisis overnight, brands face a tough choice.
Jun 26
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Chloe Anika Repole
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Meaningful Marketing Playbook
Balancing Brand Impact and Cultural Relevance in Today’s Polarized Market
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Why Micro-Influencers, Nano-Influencers and Internet Lore Are Your Brand’s Secret Weapon
If you still treat influencer marketing like a numbers game you miss the point.
Jun 20
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Chloe Anika Repole
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Why Micro-Influencers, Nano-Influencers and Internet Lore Are Your Brand’s Secret Weapon
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This week's Top 3 Global Brand Strategy and Content Marketing Insights
This week we're taking a deeper dive on taming content chaos, this comes complete with no-nonsense guardrails your Creative Director will actually love…
Jun 13
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Chloe Anika Repole
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This week's Top 3 Global Brand Strategy and Content Marketing Insights
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Taming Content Chaos: A Creative Director's Guide
On How to Scale Creativity Without Sacrificing Brand Integrity
Jun 12
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Chloe Anika Repole
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Taming Content Chaos: A Creative Director's Guide
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May 2025
Mirror, Muse, Machine - Beyond the Prompts:
A Thought Partner’s Reflection in the Age of AI For the budding users of AI—the seekers, the skeptics, the ones teetering on the edge of willingness…
May 7
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Chloe Anika Repole
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Mirror, Muse, Machine - Beyond the Prompts:
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April 2025
Turn Up the Flavor: ROAST Content and the Soul of Your Brand’s Content Strategy 🍖
If Dessert Content is your sweet hook, your ROAST is the heart and heat of your brand. It’s the core essence of your content strategy that simmers with…
Apr 26
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Chloe Anika Repole
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Meaningful Marketing Playbook
Turn Up the Flavor: ROAST Content and the Soul of Your Brand’s Content Strategy 🍖
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Start with Dessert: The Sweet First Step to a Delicious Content Strategy
Never heard of Dessert Content? Think of it as a key ingredient in your #contentmarketing recipe—indulgent, sweet, and eye-catching. It’s the kind of…
Apr 25
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Chloe Anika Repole
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Meaningful Marketing Playbook
Start with Dessert: The Sweet First Step to a Delicious Content Strategy
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March 2025
The Hero's Scoop: How Ben & Jerry’s Built an Iconic Social Enterprise
In 1934, Carl Jung introduced the world to archetypes—universal patterns in human perception.
Mar 3
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Chloe Anika Repole
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The Hero's Scoop: How Ben & Jerry’s Built an Iconic Social Enterprise
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Choosing the Right Client: Lessons from Bad Breakups
Like most nuances of entrepreneurship, understanding client compatibility isn’t something you can learn from a textbook—it’s more of a battle scar…
Mar 1
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Chloe Anika Repole
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Choosing the Right Client: Lessons from Bad Breakups
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February 2025
Lessons from Playboy
The Evolution of Brand Influence
Feb 26
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Chloe Anika Repole
1
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Lessons from Playboy
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